Content Refresh SEO Checklist
Content refresh SEO checklist to update outdated pages and recover rankings.
Jan 24, 2026
Use this content refresh SEO checklist to update outdated pages and recover rankings without a full rewrite.
Created: 2026-01-24 | Updated: 2026-01-24
Content refresh checklist
- Confirm the page still targets a valid intent
- Update the title tag and meta description
- Refresh outdated stats and examples
- Add missing subtopics and FAQs
- Improve internal links to newer pages
- Fix broken links or outdated tools
- Optimize headings and readability
- Review CTA alignment with funnel stage
After you refresh
Monitor rankings, CTR, and conversions for 4 to 8 weeks to confirm impact.